The words you use matter; choose them wisely. “We have got to start targeting our power users better. The most powerful way for us to do that is to segment our users and then set up triggers that will hit […]
Apps have a big problem, and it’s not what they think. I know I’m not making an earth-shattering statement by saying that mobile apps today have a problem. But the real problem is that they don’t understand what that problem […]
Our first blog post is coming soon! Hope you’re still able to get some work done while you wait.